Eurodistribution, currently the world's fourth largest distribution platform, announces its commitment to Africa to increase the capacity of African airlines in their connections and inventories to markets in Europe, Latin America and Asia. "In this way, we also increase the capacity of airlines so that they have a greater volume of passengers from their main and marginal markets. And on the other hand, they can export cargo with European and Asian airlines thanks to our focus on more than 30 BSP markets with the main GDS (Amadeus, Sabre, Travelport and Kiu) and the opening of CASS for the cargo division," explains Guillermo López Lázaro.
To this end, he announces the incorporation of Desire Balazire as ambassador for its Eurodistribution division in Africa.
Desire Balazire, former CEO of Congo Airways, has more than 30 years of experience in the aviation industry. In his long career, he has held management positions in public and private sector companies in the areas of management, auditing, finance, leadership and project management.
"It is an honour for me to be the visible face of the Eurodistribution platform in Africa, we will be able to offer airlines on the African continent the technological support and strength of connections so that they can become better known in the world and earn more revenue," he says.
Why bet on the African market now?
According to the figures, African international traffic capacity continues to improve for African-based airlines, with a significant increase of 84.8% year-on-year according to IATA. July 2022 capacity also saw an increase of up to 46.7% and the occupancy factor up to 75%.
With this appointment, Eurodistribution bets on the African territory in its expansion and consolidation project announced in recent weeks by Euroairlines Group CEO Antonio López Lázaro.
"For Eurodistribution, Africa is a key market in the short and medium term, with an annual increase of close to 100% in passengers. That is why we are already opening the South African BSP, which includes the additional markets of Eswatini, Lesotho, Namibi and soon there will be new openings from our customers", he explains.